Research - Masthead

Whilst looking at previous editions of Total Film magazine - one being the edition on 'Inception' I analysed earlier on my blog - I noticed that the editor often tries to create a synergy between the masthead and the film that is being advertised. Some ways in which the editor does this is by changing the usual red colour of the masthead and making it match the colours of the main image. Another way in which the editor creates a connection between the two is shown below. The editor often merges the masthead into the background but still makes it bold and outlined, making sure it stands out. I also noticed that the editor usually places text above the masthead which initiates the different issue of the magazine e.g. 'The Modern Guide To Movies' or 'Special X'tra Cover!' They can also relate to the film featured in the magazine such as 'The Mind-Blowing Issue' relates to the content of the film 'Inception.'

After this research, I started thinking how I could create a synergy between the masthead and the title of my film. As my film falls into the category of horror, and the usual colour for the Total Film masthead is red, I thought I could have blood dripping from the masthead.

I then found these two images and copied them into the programme Paint.Net.

I then merged the two images together to create a masthead which relates to the horror genre. The 'F' of film now looks like it is dripping blood which relates to the content of my film.